Aurum Labs was founded on a single principle: the amount of an active ingredient inside a bottle should match the amount that produced the outcome in the human study.

We only work with actives supported by at least two independent, placebo-controlled human trials. If it doesn't hold up in humans, it doesn't go in a formula.
The label matches the study. No proprietary blends. No fairy dusting. If we can't dose an active properly for cost reasons, we leave it out.
Every production run is sent to LGC — a UKAS-accredited independent laboratory — for identity, potency, and 47-contaminant screening. Full COAs published per SKU.
Blended in ISO-9001 & GMP-certified facilities across Cambridgeshire and Yorkshire. Full raw material traceability from farm to jar.
A curated selection of the papers our formulations lean on — every ingredient page on the site links to the full reference set.
"International Society of Sports Nutrition position stand: safety and efficacy of creatine supplementation."
Kreider et al. · J. Int. Soc. Sports Nutr. · 2017
"International Society of Sports Nutrition position stand: beta-alanine."
Trexler et al. · J. Int. Soc. Sports Nutr. · 2015
"Dietary nitrate supplementation reduces the O₂ cost of walking and running."
Bailey et al. · J. Appl. Physiol. · 2010
"A prospective study on ashwagandha root extract in reducing stress and anxiety."
Chandrasekhar et al. · Indian J. Psychol. Med. · 2012
"The effect of melatonin, magnesium, and zinc on primary insomnia in long-term care residents."
Rondanelli et al. · Am. J. Clin. Nutr. · 2011